Tommy Hilfiger has announced the ‘Make it Possible’ program powered by the PVH Corp’s Forward Fashion strategy, as part of its
approach to becoming a more sustainable organisation that “wastes nothing and welcomes all”.
Initially, Tommy Hilfiger aims to accomplish 24 targets towards becoming a more circular and inclusive organisation by 2030.
The four main pillars of the program are ‘Circle Round’, which is to create fully sustainable products, ‘Everyone Welcome’,
which is to be completely accessible to all people, ‘Made for Life’, which is to operate with care in areas of production
affected by climate change ‘Opportunity for All’, which is to create opportunity for all employees of Tommy Hilfiger.
Founder Tommy Hilfiger said in a statement: “I opened my first store, People’s Place, in 1969 in my hometown of Elmira for people of
all backgrounds to come together and share exciting pop culture experiences.
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“As our brand has evolved over the years,
driven by this inclusive spirit, so has our commitment to social and environmental sustainability. With Make it Possible, we
will go even further with our commitment. We’re working towards our vision with the entire organisation focused on it and,
while we’re not there yet, we are going to get there.”
Martijn Hagman, CEO of Tommy Hilfiger Global and PVH Europe,
continued: “In these times of health, human, environmental and economic crisis, we share a responsibility to find innovative
solutions that will encourage inclusivity and build a more circular future.
Tommy Hilfiger’s new ethical goals program
“It is in our nature to drive change,
even in the most challenging of times, which is why we are announcing our ambitious Make it Possible sustainability program,
outlining 24 targets towards 2030.
“Tommy Hilfiger has a decade’s long track-record for driving a more sustainable
future, including pioneering low impact denim processes, championing water stewardship, and creating more inclusive collections.
Make it Possible is one way we will work together to make a meaningful and lasting contribution towards a better fashion
industry.”
As part of the PVH Corp, Hilfiger has also joined forces with industry partners by signing the
Ellen MacArthur Foundation Make Fashion Circular, Jeans Redesign initiatives and The Fashion Pact in August 2019.
The brand has also partnered up with the World Wildlife Fund s part of its journey towards sustainability.
Photo credit: courtesy of Tommy Hilfiger
Formula 1’s new Concorde deal binds teams to the sport until the end of 2025, but chief executive Chase Carey won’t force anyone to remain on the grid against their will.
Teams will abide by the new covenant’s financial, commercial and governance terms for a period of five years, from 2021 to 2025. But exit clauses will allow a beleaguered outfit to depart the sport prematurely if necessary.
“Ultimately it’s a five-year structure in place, but we’re not going to force teams to race if they don’t want to race,” Carey said.
“I think they’re all excited about the future we have in front of us and so we’ve got a structure that provides the guidelines, not just the prize fund distribution but the governing structure and the sporting, technical and financial regulations that will underpin the sport and let us work together to grow.”
A change of F1’s revenue distribution scheme was crucial in maintaining the financial integrity of the smaller teams. Mercedes boss Toto Wolff said the German manufacturer argued for an increased financial validation of its contribution to the sport, which it did not get.
.
Carey believes the final provisions represent a fair compromise and provides the smaller teams with an opportunity to strive on a “healthy” business model.
“There are certain details that are really between us as partners,” he said.
“We’ve talked about it directionally; we felt the revenue distribution was too skewed and so we’ve now got a more balanced distribution that still rewards success on the track.
“But it gives every team a chance to have a healthy business model and the resources to be competitive on the track.
“And when you combine that with the cost cap, we think those elements together really do provide the foundation for much better competition and a much healthier business.”
Concorde: Wolff hails ‘biggest transition F1 has ever seen’
From 2021, Formula 1 will introduce a budget cap that will gradually drop from $145m in 2021 to $135m for the 2023-25 period.
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Carey insists the cost cutting measure is a crucial component of the sport’s economics moving forward.
“We had the issue when teams were spending multiple of another team, at some point that sort of spending really creates a gap which is why you saw the three teams that spent the most have really been on the podium certainly since I’ve been in this world,” he said.
“We’re creating a business model that when you combine spending for a healthy team with distribution of the prize fund, sponsorship and growth of Formula 1 those, all of those things together, we’re looking to get to the place where every team can have a healthy business.”
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